Rumor of the day: KEE paintball shake up

Rumors are flying around the paintball community today that a major change has taken place at KEE Action Sports. As the company recently picked up several “mega-brands” from the Jarden Corporation, we knew that it was only a matter of time before rumors of major adjustments began to leak. Read on for the latest paintball gossip concerning industry giant KEE Action Sports.

According to VFTD, an “executive” shake up is currently underway at paintball’s largest company, KEE Action Sports. The recent buyout of Jarden Corporation’s paintball division by KEE Action Sports meant that KEE picked up several notable brands including Brass Eagle, Viewloader and JT Sports. As is typical in most acquisitions, the new parent company typically works overtime to fit the newly acquired businesses and its employees into the bigger picture.

According to Pro Paintball inside sources, John Robinson will replace George Eurick as the companies new president. John Robinson has a background in mass merchandising and sources tell us that John led JT Sports push into big box retailers, most notably Wal-mart and Dicks Sporting Goods in the USA. Pro Paintball insiders suggest the change must have come from the top, in this case KEE Action Sports corporate parent & investing group Angelo-Gordon. We expect to hear of a few more internal changes taking place at KEE Action Sports in the weeks ahead. In the mean time, read the original tip at VFTD.

Be sure to stay tuned to Pro Paintball for the latest paintball news and gossip.

To contact the reporter on this story: Gilbert in Halifax, NS at gilbert@propaintball.com.

March 9, 2010
Filed Under: Industry News, Rumor Reports
Tagged: kee, KEE Action, kee action sports