KEE Action Sports adds to the board

KEE has added new board member and senior advisor, J. Wayne Merck. Merck was the former President of K2 Inc. and oversaw the expansion of several sports companies, including the acquisition of WGP, Brass Eagle, JT USA and Viewloader. Read on for the official release.

Sewell, NJ, June 2nd, 2010 KEE Action Sports LLC. KEE Action Sports announced today that J. Wayne Merck has joined KEE’s board, and will serve as a Senior Advisor to Angelo Gordon & Co. Funds managed by Angelo Gordon own KEE in partnership with KEE Management.

Prior to joining Angelo Gordon, Mr. Merck was most recently Director, President and CEO of K2 Inc., where he had worked in various roles and divisions since 1991. He was instrumental in the growth of K2 Inc. through both organic growth and acquisitions from under $600 million in revenue in 2002 to approximately $1.5 billion in 2007.

“Having a board member of Wayne’s caliber only adds credibility and excitement to KEE’s growth and diversification strategies,” said John Robinson, KEE’s President and CEO. “With him on board to help guide us, KEE is poised to further enhance its reputation as the top paintball company in the world.”

“Joining the board of KEE Action Sports gives me the opportunity to partner with the leading organization in the paintball industry as it continues to execute its growth strategy,” said Mr. Merck. “I am looking forward to the opportunity to support the talented and dedicated KEE team.”

This appointment supports the commitment that KEE has on growing the business, the market, and exploring product line diversification.

KEE Action Sports LLC is the worldwide leader in the manufacturing and distribution of paintball sporting goods and the exclusive source for RPS®, Empire®, Invert™, Invert™ MINI™, BT Paintball™, HALO®, EVIL®, Pure Energy®, ViewLoader®, Brass Eagle®, and JT Sports® brand products.